Stay At Home Woman’s Television AKA Start TV

I’m catching up on Ghost Whisperer season 5. I used to love this show, but I guess I never finished it out. I think maybe season 5 was a bit more scary than other seasons. Could also be why the ratings fell and it got canceled. In general the show wasn’t too scary but season 5 you meet “the shadows” and shit and it’s a bit much for me, probably. Good thing the new street lights illuminate my yard now.

Anyway, I came across it on a channel called Start TV. I set my DVR for it and so I’ve been watching this season. The commercials, of course, advertise all the other great shit you can watch on Start TV. Crossing Jordan, Rizzoli and Isles, Medium, The Closer, Dr Quinn Medicine Woman (who lets face it, would have been burned as a witch). Dude, this is totally stay-at-home-woman TV. I’m like the target demographic here, I’m just at work all day. So I just looked up this channel (got episode 12 on pause to write this). Here’s the wiki:

“Similar to its male-targeted sister network Heroes & Icons (H&I), Start TV airs legal/police procedurals and various other dramas – but instead – targeting a female audience, featuring shows led by/centered around women. The network features series from the 1980s to the 2010s, and runs a uniform programming schedule with shows airing mainly at the same time seven days a week. Start TV also has a three-hour block of E/I children’s programming on Sunday mornings between 9 a.m. and noon Eastern Time in order to fulfill FCC obligations.”

Holy shit it IS stay-at-home-womens TV! Specifically moms since it has kids shows on Sunday. Like I feel like I should be offended but I’d rather just watch more Start TV.

I looked up the sister channel for men and it has a block of Star Trek (five versions) from 8pm – 1am every night. These people are marketing geniuses.


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